Esteban Maraboli , founder of E&L Interactive Web Design LLC , achieved what most local SEO professionals consider nearly impossible: ranking our brand-new business #1 on Google Search in just three weeks , without domain authority, page authority, backlinks, or prior local recognition. Our business is Ozark Earth & Sod , a sod installation and landscaping supply company serving Northwest Arkansas. Today, anyone typing the keyword “sod company Fayetteville AR”  will see Ozark